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Please bear in mind that this guidance has been created with our site visitors (users) in mind and it aligns with data that shows how many of these people are consuming content in short bursts, using mobile phones. It is for this reason that we dissuade from adding extensive lists of ‘recent conferences’ and ‘recent publications’ as we know that being confronted by large amounts of text does not provide the best website experience from a user perspective. Instead, we encourage pointing to sites such as Google Scholar, Research Gate, ORCID, etc for a full bibliography that users can peruse by choice.

We also advise keeping the area tidy by attaching hyperlinks rather than adding long strings of URL links alongside publications and any other written content. The publications/conferences list does not need to conform to the same standards as an academic bibliography. As this is web content it is consumed differently and should be organised with the user in mind.

Avoid linking to PDF content. Compared with HTML content, information published in a PDF is harder to find, use and maintain. More importantly, unless created with sufficient care PDFs can often be bad for accessibility and rarely comply with open standards. The default should be to create all content in HTML. If you can’t avoid publishing a PDF, ideally it should be in addition to an HTML version and the PDF must meet accessibility standards and archiving standards

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